Articles & Blog

Posts tagged with photography-business-consultant

  1. Best Practices for Submitting Work to Magazines

    2020-01-22 22:00:41 UTC

    Submitting photography stories, series, and pitching ideas to magazines and blogs can be a great foot in the door as well as helpful in generating more exposure to your work. With magazines cutting costs, issues, and staff more than ever, submissions and external pitches are becoming more common as they…


  2. Free (and Free-ish) Photography Directories

    2019-11-12 17:21:49 UTC

    (Updated 12/1/2020) Last month I gave birth to my 8-page report on Photography Directories and Sourcebooks. While I was researching for that blog, some of the photographers I spoke with mentioned additional directories or listings that are free or free-ish. I am happy to share these with you below.  These…


  3. A Post-Worthy Leave-Behind

    2019-05-29 21:38:21 UTC

    I was impressed with all of the talent that I had the honor of reviewing at the Palm Springs Photo Festival earlier this month, but one leave-behind in particular made a big impression on me When NYC product photographer Lilia Cretcher arrived at my table for her review, the first…


  4. Palm Springs Photo Festival

    2019-05-18 21:14:49 UTC

    Take me back! 🌴  I had such an incredible time at the Palm Springs Photo Festival this month. I highly recommend it and will be doing my best to return in 2020! If you missed it, there were some great symposiums and evening presentations which were live-streamed that you can…


  5. You’re not crazy, it’s all arbitrary.

    2019-02-20 17:02:00 UTC

    The more art buyers, editors, and creative directors I meet and work with, the more I realize that there are no absolutes in marketing creative services The good news- do what works for you. If you are uncomfortable cold-calling people, they will be able to tell. If you hate social…


  6. Top Marketing Strategies for Photographers & Commercial Artists in terms of ROI

    2018-08-09 18:08:22 UTC

    While many of us are spending way too many hours in the black hole of Instagram, struggling to be perceived as relevant, trying to figure out how to make our feed look like a color wheel of perfection, following and un-following to gain followers and then sitting in FOMO and…


  7. Persist.

    2018-07-05 20:34:31 UTC

    Now that we have conquered the ask, it’s time to ask again Ugh, what?! Yep. Ever hear of the rule of seven? It’s an old marketing adage that suggests that a potential client or customer needs to see your message at least seven times before they take action and…


  8. Ask For What You Want.

    2018-06-22 21:42:03 UTC

    …it isn’t so much the act of asking that paralyzes us–it’s what lies beneath: the fear of being vulnerable, the fear of rejection, the fear of looking needy or weak. The fear of being seen as a burdensome member of the community instead of a productive one.”                    ―Amanda…


  9. Portfolio Reviews: Art Institute of Austin

    2018-06-07 21:03:51 UTC

    I love portfolio reviews The Art Institute of Austin asked me to participate in their senior portfolio reviews this week. I am always so impressed with the talent that comes out of AIA, and this year I met some especially talented students. First was DeWayne Crable, a retired Army veteran,…


  10. Visualize Your Dream Assignment

    2018-05-31 19:24:43 UTC

    One of my favorite exercises that I do with my clients is plotting their dream assignment. It has been noted in endless books and studies that writing down your goals, visions for your best life (in as much detail as possible), and sharing those dreams and details with others…


  11. Narrow Your Focus

    2018-05-24 20:12:47 UTC

    The number one challenge my clients present to me is that they are trying to be too many things for too many people. I see so many photographers that consider themselves portrait photographers, event photographers, fashion photographers, travel photographers, and so on. Narrowing your focus is not only easier on…


  12. New Site!

    2018-05-01 21:44:59 UTC

    Hello friends & clients! I’d love to hear your feedback on my new website.  My intention in updating the site is to make it clear that I am focused on photography consulting and portfolio reviews for artists working in commercial and editorial fields.  This is my passion. I hope to…


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