Articles & Blog
Posts tagged with art-buyer
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How Photographers Connect with Advertising Agencies
2021-04-25 21:55:48 UTCCatch the replay of my Clubhouse talk from April 23rd here. We discussed how commercial photographers can connect with advertising agencies, portfolio review tips, and how to stay motivated with your marketing Listen now.
Here are some of the questions we covered: Do you need a rep to approach…
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In Conversation with Catherine Couturier
2020-09-15 22:28:31 UTCInterview with fine art photography gallerist Catherine Couturier of the Catherine Couturier Gallery in Houston, TX Some of the topics we covered: • How photographers can get noticed by galleries• How commercial and fine art work should be separated• How galleries work with photographers to promote and sell their prints…
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Photography Agents
2020-02-06 17:02:56 UTCFor my March Photography Marketing Guide I interviewed Annie Campbell, Senior Agent and Partner at Altered Agency, about how to request meetings and portfolio reviews. After our interview, we decided to keep the tape rolling on a candid discussion about representation “I’m looking for photographers with a point of view…
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A 2020 Photography Marketing Calendar & Strategy Guide
2019-12-29 19:49:37 UTCIt’s here! My 2020 Photography Marketing Calendar & 12-month Strategy Guide is now available, and this year it’s even bigger and better
What is it? The Calendar: - A simple but gorgeous 2020 Calendar (printable pdf) with marketing tasks planned out by quarter and month based on my…
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Spring News
2019-04-07 15:44:43 UTCHappy Spring! I have lots of news and events to share with you as we head in to the second quarter. - If you haven’t yet, check out my Photoshoot Checklist blog and let me know what you think. Did I forget anything? Email me or send me a DM…
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You’re not crazy, it’s all arbitrary.
2019-02-20 17:02:00 UTCThe more art buyers, editors, and creative directors I meet and work with, the more I realize that there are no absolutes in marketing creative services The good news- do what works for you. If you are uncomfortable cold-calling people, they will be able to tell. If you hate social…
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Portfolio Reviews: Art Institute of Austin
2018-06-07 21:03:51 UTCI love portfolio reviews
The Art Institute of Austin asked me to participate in their senior portfolio reviews this week. I am always so impressed with the talent that comes out of AIA, and this year I met some especially talented students. First was DeWayne Crable, a retired Army veteran,…
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Visualize Your Dream Assignment
2018-05-31 19:24:43 UTCOne of my favorite exercises that I do with my clients is plotting their dream assignment. It has been noted in endless books and studies that writing down your goals, visions for your best life (in as much detail as possible), and sharing those dreams and details with others…
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Narrow Your Focus
2018-05-24 20:12:47 UTCThe number one challenge my clients present to me is that they are trying to be too many things for too many people. I see so many photographers that consider themselves portrait photographers, event photographers, fashion photographers, travel photographers, and so on. Narrowing your focus is not only easier on…