Articles & Blog

Posts tagged with portfolio-reviews

  1. Energetic Marketing

    11 Nov 2021

    What is Energetic Marketing? Our clients can sense our energy not only through face-to-face interactions but also in our print and digital marketing, the tone of our voice, the tone of our copy and so much more. I recorded a short podcast about this subject (about 8 minutes long), listen


  2. How Photographers Connect with Advertising Agencies

    25 Apr 2021

    Catch the replay of my Clubhouse talk from April 23rd here. We discussed how commercial photographers can connect with advertising agencies, portfolio review tips, and how to stay motivated with your marketing Listen now. Here are some of the questions we covered: Do you need a rep to approach


  3. Why you should have an email opt-in on your website

    16 Jan 2020

    You hear it all the time, your customers cannot exist solely on social media. You don’t own your Instagram content, Facebook isn’t going to wrap up your profile and deliver a list of your followers to you when it eventually goes the way of Myspace or Vine. LinkedIn, TikTok…


  4. Does anyone look at source books anymore?

    30 Jun 2019

    I get this question all the time, is it worth the money to be in a photography or illustration source book?  I’ve seen source books go the way of phone books, sad stacks of dead trees unopened from their packaging filling the recycling bins of ad agencies across the country.…


  5. Top Marketing Strategies for Photographers & Commercial Artists in terms of ROI

    09 Aug 2018

    While many of us are spending way too many hours in the black hole of Instagram, struggling to be perceived as relevant, trying to figure out how to make our feed look like a color wheel of perfection, following and un-following to gain followers and then sitting in FOMO and…


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