Articles & Blog

Posts tagged with photography-promo

1. Q&A: Mailing Photography Promos

   2020-02-16 20:03:34 UTC

   I’ve fielded some great questions about sending promos in the mail this week. I wanted to share some of my responses with all of you Q: I’m sending out print promos to some places where there are multiple people I want to reach within the same company. Is it bad…

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2. x SIMONE Promo

   2020-02-05 01:13:25 UTC

   Minnesota Photographer Simone Lueck has created a unique promo notebook with photos from her most recent personal project. I love the use of actual comments, tags, and hashtags from Simone’s Instagram posts, genius Simone, it was such an honor to follow your progress on this project, I can’t wait…

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3. Art producers still love your print promos.

   2019-12-16 19:15:00 UTC

   While I was working as an art buyer at the ad agency T3, I had days when I was so busy that I would literally push my entire stack of mail directly into the recycling bin as soon as it hit my desk. Real talk. But when a promo…

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4. Marketing Your Commercial Photography: Titles to Target

   2019-10-11 19:53:34 UTC

   I get this question from my consulting clients quite often:  “Who are the best people to send my photography promos to at an advertising agency or brand? What job titles should I be looking for?” Here’s who you should be sending photography marketing pieces to at advertising agencies…

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5. A Post-Worthy Leave-Behind

   2019-05-29 21:38:21 UTC

   I was impressed with all of the talent that I had the honor of reviewing at the Palm Springs Photo Festival earlier this month, but one leave-behind in particular made a big impression on me When NYC product photographer Lilia Cretcher arrived at my table for her review, the first…

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